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Ginkgo Decode｜Market Insight｜E14 Canary Wharf Canary Wharf Residential Market: Discount Opportunity or Structural Repricing? Introduction Recent marketing campaigns for new-build developments in Canary Wharf—particularly South Quay Plaza (SQP)—have heavily promoted narratives such as “20% discount” and “low entry price,” yet a discount in itself does not constitute an investment thesis. To evaluate an asset’s…
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Ginkgo Alpha | Deal Hunting Series | SW19 Wimbledon Why can a “boring” 2-bed sometimes outperform the so-called bargains? Why this asset stood out A 2-bed flat in Wimbledon came on the market at £500,000, while comparable units in the same block were priced at £550,000–£575,000. That discrepancy is a signal worth paying attention…
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